How to control how often visitors see your campaign

Display frequency settings control how often a visitor sees your campaign after they've already seen or interacted with it. These settings prevent the same popup from appearing on every page load.


Where to find it

  1. Go to the Campaigns page in the 1ClickPopup app
  2. Find your campaign and click Campaign settings
  3. Scroll to the Display frequency section

Show again after

After the campaign is shown to a visitor, it won't appear again for a set time period, whether or not they closed it. The time counts from the last time the campaign was shown. You can configure the delay in days, hours, or minutes. The help text reads: "The campaign will reappear after this time delay."

It defaults to 1 day, which is a good starting point. Too short and visitors feel pestered. Too long and you miss potential signups from visitors who weren't ready the first time.

If Show again after is turned off, the campaign can show on every page load.


Hide after signup

When enabled, a visitor who has already signed up won't see the campaign again. The help text reads: "Prevents re-displaying after successful submission." This is recommended – showing a signup popup to someone who already signed up creates a poor experience.


Limit views per visitor

Set a maximum number of times the campaign will appear for a single visitor. It defaults to 3. The help text reads: "Once a visitor sees this campaign X times, it will stop showing."

For example, if you set this to 3 times per visitor, the campaign stops appearing for that visitor after 3 views – regardless of the Show again after setting.


Limit total signups / Limit unique views

Cap the total number of signups (or unique views, for announcement campaigns) the campaign can collect. The limit defaults to 100. The campaign will stop showing to all visitors once the limit is reached. Note: you may receive a few extra signups or views due to processing delays (e.g., a limit of 1,000 may stop around 1,005).

Useful for limited-quantity promotions – for example, "First 100 signups get 20% off."


Why your popup might not show during testing

If you've already seen or dismissed the popup in your browser, the frequency settings above prevent it from appearing again. This is working as intended – the popup treats you the same as any other visitor.

To test as a new visitor, click Preview on online store for your campaign. Each time you open it, it resets frequency tracking for that campaign and treats you as a first-time visitor, so you don't need an incognito window.

Tip: Always test your campaigns with Preview on online store. Your regular browser remembers that you've already seen or dismissed the popup, and your frequency settings will prevent it from showing again.

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