How to choose the right billing plan
1ClickPopup offers plans for stores of all sizes. Here's what to consider when choosing yours.
Plans overview
| Plan | Monthly price | Views | Follow-up emails | Key features |
|---|---|---|---|---|
| Always Free | $0 | 5,000 | 2,000 | Full campaign creation, Shopify sync |
| Launch | $4.99 | 15,000 | 20,000 | Advanced targeting, premium integrations, removable branding |
| Growth | $14.99 | 40,000 | 50,000 | Revenue insights, A/B testing |
| Pro | $34.99 | 100,000 | 100,000 | Higher limits |
| Business | $69.99 | 250,000 | 175,000 | Higher limits |
| Premium | $99.99 | 400,000 | 250,000 | Higher limits |
| Scale | $149.99 | 600,000 | 350,000 | Higher limits |
| Enterprise | $249.99 | 1,000,000 | 600,000 | Highest limits |
You start with a 7-day free trial on the Growth plan. During the trial, you have full access to premium features including integrations, advanced targeting, revenue insights, and A/B testing. After 7 days, if you haven't selected a plan, your account automatically moves to the Always Free plan. You won't be charged unless you actively choose a paid plan through Shopify.
How to decide
Start with the Always Free plan if you're just getting started, want to test the app, or have low store traffic. You get full campaign creation and Shopify integration at no cost.
Upgrade to Launch ($4.99) when you need premium integrations (Klaviyo, Mailchimp, ActiveCampaign, Google Analytics 4, Meta Pixel, Postscript), advanced targeting rules, or want to remove the "Powered by 1ClickPopup" branding.
Upgrade to Growth ($14.99) or higher when your store traffic exceeds your current plan's view limit, you want revenue insights to track how your campaigns impact sales, or want A/B testing.
What counts as a "view"?
A view is counted each time a visitor sees your campaign on your store. If the same visitor sees the same campaign twice, that counts as two views. Views are tracked across all your active campaigns. Embedded forms count too – each time a popup or embedded form is shown to a visitor, it counts as one view.
What happens when you reach your limit?
When you hit your monthly view limit, campaigns pause automatically. When you hit your follow-up email limit, follow-up emails stop sending until the next month. Usage resets on the 1st of the following month, or you can upgrade to a higher plan to continue immediately.
How to change your plan
- Open the 1ClickPopup app in your Shopify admin
- Click Plans in the app's navigation menu (the page is titled Plans and pricing)
- Click Upgrade plan on the plan you want. If it's a smaller plan, confirm the downgrade
- Approve the change through Shopify's billing approval
Paid plan changes take effect once you approve them in Shopify. If you're still in your 7-day trial, choosing a plan will start your paid subscription after the trial ends.
Things to know
Premium integrations require a paid plan. Klaviyo, Mailchimp, ActiveCampaign, Postscript, Google Analytics 4, and Meta Pixel are only available on the Launch plan and above. The Shopify integration works on all plans including Free.
You won't lose your campaigns if you downgrade. Your campaigns are kept, but settings your new plan doesn't include are removed or turned off (for example advanced triggers and targeting, premium integrations, and running A/B tests). You'll need to set them up again after upgrading. On the Always Free plan, the "Powered by 1ClickPopup" branding comes back.